Email is one of the oldest forms of communication on the Internet today, but is still used by hundreds of thousands of people around the world, every day. It’s with this in mind that, even with social media, SEO, and every other manner of modern digital marketing today, email marketing is still incredibly popular.
And with good reason. Cost effective, measurable, and with a huge scope, email marketing puts your brand in front of people in huge numbers.
- Budget friendly marketing.
- Targeted advertising shows your brand to the right people.
- A measurable form of marketing.
It’s a high-speed digital world out there, and email marketing might not seem all that important in comparison. If you haven’t given email marketing some real consideration, your business is probably already sorely in need of it.
Search Engine Optimization (or SEO) is, by no means, a new marketing technique. If you’re an online business, the chances are you know somebody who’s used it to improve the way their websites perform online.
Still, even so, there’s a good chance you don’t know exactly how the whole process works, or what the real benefits are to you and your business. There’s no shame to this – that’s where the discovery process comes in. Allow us to show you the potential SEO has for your business.
Once you’re in, the real fun can begin. The next step in our SEO process involves us developing an end-to-end strategy for your unique needs. This includes content development, site design and sharing, keyword usage and backlinks, as well as a few other choice optimization techniques to bring out the best in your site.
This is where our SEO starts in earnest for you, and we’re excited to show you a side to your online presence you’ve probably never seen before.
Next is the technical process of optimizing your site for improved online performance. We will edit your site architecture, backlinks, and media usage, as well as a dozen other site technicalities that affect the way your site reflects in search results.
Think of it like replacing the components inside of your car with high-performance parts. This is where the entire machine becomes a better thing – trust us, you’re going to see a difference right from the start.
If site architecture is the body of your website’s car, your content is its paint job. It’s easy to brush it off as unimportant compared to what’s under the hood, but you’re going to think differently once you’ve got to drive around in it all day. We optimize your content for keyword density, while keeping it authentic, natural-sounding, and engaging.
A website is a great opportunity to say something. Why undersell that message with poorly written content?
Of course, all the optimizing in the world doesn’t mean a thing if you can’t tell how much of a difference it’s making to your website’s performance. At Eleven Group, we use a combination of proprietary applications to monitor and report on your website’s traffic, conversions, and overall performance.
With this information at the ready, your company will be able to move forward with more of the same services or change tactics as necessary.